Times are tough, which means many people are cutting back … not going out as much, eating in, entertaining at home, and even opting for staycations. But, how has the economy impacted plastic surgery? According to the American Society for Aesthetic Plastic Surgery (ASAPS), not that much. The organization says nearly 10 million cosmetic procedures (surgical and non-surgical) were performed in the U.S. last year. That’s only a two percent drop from the previous year. Breast augmentation tops the list as the number one surgical procedure. Nearly 312,000 procedures were performed in 2009. Liposuction, eyelid surgery, rhinoplasty and abdominoplasty – in that order – followed as the top ranking plastic surgery procedures.
According to ASAPS, people ages 35 to 50 underwent the most procedures, followed by those ages 51 to 64. Yet another finding was that men are getting more work done. In fact, men accounted for more than 900,000 cosmetic procedures, an increase of more than eight percent from 2008. The number one procedure they sought was liposuction.
So what does this all mean for Miami plastic surgery? The Magic City is a special exception. In a city where beautiful people are a dime a dozen, cosmetic procedures have stayed strong, especially breast implants. Demand for breast augmentation remains high. Coral Gables Cosmetic Center has responded by offering a special limited deal: $2,800 for saline implants. The promotion helps women, who despite the economy, still want to look good. And in Miami, beauty prevails.